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It is interesting to see how there has been a shift in marketing and advertising to that of connecting with clients using the digital realm, even within the digital marketing aspect of business development there have been changes within the …
- Reputation Marketing
- Search Engine Marketing
- Social Media Marketing
… sub digital marketing channels relating to more effectively promoting products and services to end user clients. We at Capid Houser offer services within the above digital marketing channels and in recent months we have been putting more efforts into getting clients moving with the social media marketing agency as there are so many ‘dead facebook business pages out there that in fact are not serving any real purpose in terms of getting more clients through the door for their respective companies and; generating additional revenues.
Digital marketing is of course one aspect of what we call Channel Marketing or one path that a company uses to actually get into contact with the end user customer, we could call this a Digital Marketing Sub Channel after we have segmented Channel Marketing. The Digital Marketing Channel itself when segmented can be narrowed down to various aspects such as …
- Pay Per Click
- Cost Per Action
- Search Engine Marketing
- Reputation Management
- Video Marketing
- Podcasting
- Social Media Marketing
- Youtube
… and of course; the list could go on and on. But the focus is on that of Social Media Marketing and when we segment this aspect of Digital Channel Marketing we come to the place on the internet that billions of people on the planet are spending their time and that is Facebook.
It stands to reason that if their are so many people congregated in one place, all giving their opinions and buying preferences then this is actually a goldmine for businesses to connect with their prospective clients. No matter where you are in the evolution of your business, you are advised to take a look at the place that Facebook Marketing has to play in your business.
