Digital Marketing Strategy Development continues to grow and progress along with the other technological advancements we see around us in society. When it comes to Business Development and Branding Company websites play a central role in our we interface with customers as in the vast majority of cases, customers will form a view of us based on the interaction they have with our website along with the content that they read and consume both on our business website and on other blogs, press releases and of course via social media. We have seen an evolution of ways in which to capture website visitor’s attention and one of the latest innovations is in the form of Chat Bot Agents that are based on artificial intelligence technologies that actually learn user behaviour and makes adjustments accordingly.
Capid Houser’s ChatBot Marketing Agency service offering has been developed in order to stay current and relevant in relation to market movements, not that we change our strategies based on every market movement but we can see that with Facebook and other major corporations putting major strategy efforts into Conversational Marketing With Robots that this form of marketing is set to grow over the coming years; and it our goal to bring the best world wide ground breaking technologies to our customers.
ChatBots are indeed the future of marketing and some of what Capid Houser’s service offering provides is as follows …
- Completely Custom Designed
- Provides Industry Specific Options
- Builds A Database Of Website Visitors
- Provides Marketing Analysis Of User Interaction
- Fits Into Business Strategy Plans
… and with the Chat Agent on hand 24 hours a day, 7 days a week interfacing with every website visitor the business is able to fully benefit from all of the Search Engine & Social Media Marketing efforts by maximising customer engagement and carefully guiding clients through the marketing funnel, again we stress that all of the decision matrix paths are designed and based around the core business strategies that have been deployed by the corporation in question.
Indeed, it is the consultative approach that we take when we design, develop and execute chatbot marketing agents for clients that will enable the company to add an extra dimension to its Digital Marketing Strategy Execution efforts. With the rapid rise in messenger apps like Whatsapp and Facebook messenger, ChatBot marketing is well set to be a major component of business growth as we continue in 2019 and beyond as more and more of marketing is based around the company website; as an example in the case of a restaurant food service establishment this could be accomplished in the form of reviewing results of customer choices that are made via the ChatBot in terms of food choices; this could culminate in refining and defining food and drink menus.
In terms of Real Estate & Lettings Agencies we find that ChatBots Bots are well and truly poised to provide massive assistance in terms of customer support and segmenting those searching for properties into market classifications e.g. Looking for apartments, Landords wanting to purchase, Buy To Let business people etc, etc. All of this can be accomplished and also make use of Real Estate Chatbots for Lead Capture which will allow the property company to focus in on acting on the actual intentions of the customers which would have all been captured seemlessly by the Real Estate Agents Marketing ChatBot that would have been programmed to act in accordance to that which is needed by the specific property sales, renting, lettings or investing company.
No matter what stage of Digital Marketing Strategy & execution a company finds themselves in, the fact remains that Artificial Intelligence & ChatBbots set to continue to shape what will be the future of website customer interaction which will in turn feed into business strategy and that of digital [search engine & social media] marketing development. What some terms as conversational or ChatBot Marketing for Customer Service is definitely here to stay and as soon as companies get their 24 x 7 ChatBot Agent working for them the better as it will serve to provide a competitive advantage in the market place, but more importantly serve to develop more targeted products and services through the use of the analytics data provided along with higher levels of customer service which, in the end is that which a company exists !